Something that begun as a rivalry between brothers led to the creation of Puma, a company that produces high-end athletic shoes, lifestyle footwear and other sportswear. As I've posted in the logo history of Adidas article few days ago, after the misunderstandings among Dassler brothers, Rudolph (Rudi) Dassler founded Puma in Germany in 1948. Today, Puma is recognized for producing sophisticated athletic shoes, best known for manufacturing soccer shoes. Puma sponsors many national football teams and famous athletes around the world.
